Marketing & Advertising Technologies

Marketing & Advertising Technologies expertise

Nowadays, brands are always in competition and face many challenges when it comes to customer loyalty, and thus, money. It’s becoming harder to attract customer attention, and that’s where digital solutions may come into hand.

If you run a digital agency, you’re likely acutely aware of the challenges that come with managing your largest and most complex campaigns.

There are numerous potential pain points of IT direction, that can have an impact on delivery, agility, and effectiveness: cost optimization and predictability, future-proofing, scaling, connectivity, etc.

Code Harbor has proven its expertise by developing plenty of projects for MarTech and AdTech companies and startups. We provide web & mobile application development to attract more customers and convert them into clients, add extra value to your product, and make it user-friendly and noticeable on the market

Challenges

Scattered customer data

The essential information is scattered over the multiple platforms. It is necessary to collect and proceed all of it.

Complicated Cloud cost control

Public Cloud services gives a lot of uncertainty relating to resource utilization and bandwidth.

Poor payment options

It’s often inconvenient for users, that existing payment methods don’t accept multi-currency transactions.

Out-dated tech stack

Use of old technologies neither fulfill the essential need for flexibility and scalability, nor meet your general business goals.

Lack of resources

Even being a company with true experts in marketing and advertising, it’s hard to implement digital innovations with no tech experience.

Demand for transparency

Lack of digital innovations doesn’t allow companies to track all transactions to ensure total transparency over cost.

Solutions

  • Customer Relationship Management (CRM)
  • Data Management Platforms
  • Demand- & Supply-side platforms
  • Payment Gateways Implementation
  • Analytics & Big Data
  • Referral platforms

Related Services

Related projects

MOPS

Business development

Shopdrobe

Web development

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